What is Submagic?

Submagic is an AI‑powered video editor that streamlines short‑form video production for businesses, media teams, marketing departments, agencies, advertisers, and creators. It automatically generates captions in 48 languages with 99 % accuracy, adds subtitles, and applies modern, readable styles optimized for TikTok, Reels, Shorts, YouTube, Instagram, Facebook, and LinkedIn.

The platform cuts and trims footage through text‑based editing, removes silences, inserts B‑roll, and produces multiple short clips from a single long video via Magic Clips. AI features include auto‑zoom, eye contact correction, and video translation, while sound effects, background music, and an auto‑description tool enhance final output.

Submagic pricing Free

Starter $20/mo
Growth $50/mo
Business $120/mo

Submagic user reviews

Based on 15 reviews, 60.0% of users recommend Submagic, rated highly for quality results.

9
recommend
6
don't
15 reviews

Liked for

Quality results 7 of 9
Worth the price 6 of 9
Easy to use 6 of 9
Good integrations 6 of 9
All key features 3 of 9

Disliked for

Lacks integrations 6 of 6
Missing features 3 of 6
Inconsistent results 2 of 6
Hard to use 1 of 6
Would you recommend Submagic?

Submagic's key features

  • AI captions generation
  • AI auto editing
  • Magic clips trimming
  • AI actors studio
  • B‑roll subtitle generator
  • Auto‑zoom feature
  • AI video translator

Submagic use cases

  • Create viral TikTok clips from raw footage in minutes, using Submagic’s AI auto‑zoom and eye‑contact correction to keep viewers engaged and automatically add multilingual captions for global reach
  • Produce high‑quality YouTube Shorts with zero manual editing by trimming scenes via text commands, inserting dynamic b‑roll, and styling subtitles for a polished look
  • Streamline Instagram Reel production by auto‑generating captions, applying AI‑powered styling, and publishing directly to multiple platforms in 4K@60fps without leaving the editor

Who is it for?

  • Content creators
  • Marketing managers
  • Advertising agencies
  • E-commerce sellers
  • Startups

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