What is Clay.com?
Clay is an AI-powered data enrichment and workflow automation platform designed to streamline go-to-market (GTM) operations.It integrates with 100+ premium data sources and AI research agents to enhance CRM hygiene, lead scoring, and prospecting efforts.
With features like automated CRM enrichment, targeted lead sourcing, and intent-based signals tracking job changes and funding events, Clay helps teams engage prospects at the right moment.It enables seamless inbound and outbound automation, AI-powered data processing for cleaning and formatting, and flexible workflow automation with conditional logic.
The platform integrates with CRMs, email tools, ad managers, and more, making it a valuable tool for sales, marketing, and RevOps teams to automate research, optimize outreach, and scale data-driven growth strategies efficiently.
Clay.com details
- Company
- Clay Labs Inc.
- Jurisdiction
- New York
- Built for
- Businesses and teams
- Stated compliance
- SOC 2, GDPR
Compliance as stated in Clay.com's own published documentation.
Clay.com tech specs
- Works with
- OpenAI / GPT Anthropic / Claude Mistral ElevenLabs
- Integrations
- Slack Salesforce Figma GitHub
Clay.com pricing
Free trialClay.com offers a 14-day free trial before requiring payment.
- Free trial
- 14 days
- Auto-renewal
- Yes
Trial, refund and renewal terms as stated in Clay.com's own published documentation.
Verify on the official pricing page.
Start free trialClay.com's key features
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AI-powered data enrichment
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CRM hygiene and auto-updates
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Lead scoring and prioritization
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Targeted lead sourcing from 100+ data providers
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Intent-based signals tracking (job changes, funding events, etc.)
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Automated inbound lead enrichment and scoring
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Outbound automation for lead engagement
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AI-driven data formatting and cleaning
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Conditional workflow automation
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Seamless integrations with CRMs, email tools, and ad managers
Clay.com use cases
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Automate CRM data enrichment to maintain accurate customer and lead information.
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Use AI-powered insights to prioritize high-value leads and optimize outbound prospecting.
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Track real-time intent signals like job changes and funding events to engage prospects at the right time.
Clay.com user reviews
Based on 10 reviews, 70% of users recommend Clay.com, rated highly for value for money.
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Clay.com playbooks
1Step-by-step guides to get the most out of Clay.com
Who is Clay.com for?
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Sales professionals
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Marketing teams
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Revenue operations
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Growth strategists
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Business development managers
