What is Backtrack 2.0?

Backtrack is an AI meeting-capture and lead-capture dashboard that records and transcribes conversations at trade shows and events.

It provides real-time and post-event transcription, searchable transcripts, and session replay for meeting review.

Backtrack analyzes conversations to produce CRM-ready notes, follow-up tasks, and actionable insights for sales and marketing teams.

The platform exports structured contact and meeting data for CRM integration and supports lead-capture workflows and automated follow-up.

Dashboards surface event-level analytics, lead engagement metrics, and conversation intelligence to inform trade show ROI and sales enablement.

Backtrack 2.0 pricing

Pro $400/per user/per event

Backtrack - ai lead capture dashboard $499/per room

Hosted buyer $499/per table

Custom reporting & analysis $1000-5000/per sales rep

Custom ???/per user//mo

Verify on the official pricing page.

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Backtrack 2.0's key features

Automatic meeting recording (trade shows and events)
Automatic meeting transcription
Automated meeting content analysis
Generates CRM-ready notes
Generates actionable insights

Backtrack 2.0 use cases

Capture every conversation at trade shows with Backtrack's real-time transcription and searchable session replays, automatically generating CRM-ready notes and exportable contact data for immediate lead enrichment
Automate event follow-ups by converting recorded booth and meeting transcripts into prioritized follow-up tasks and personalized outreach templates, assigning leads to sales reps and accelerating pipeline conversion
Measure event ROI and optimize future exhibits using Backtrack's trade-show analytics and conversation intelligence dashboard, aggregating captured leads, talk-time metrics, and meeting outcomes to identify high-value interactions and staffing needs