What is Winware?

Winware is an AI‑moderated research platform that recruits qualified LinkedIn professionals for B2B audience studies. It sources participants based on job title, company size, industry, and custom screener questions, ensuring all respondents are LinkedIn‑verified profiles.

AI moderation conducts real‑time interviews, asking follow‑up questions to uncover detailed insights and reduces the need for scheduling and manual analysis. The platform aggregates feedback from product, UX, and marketing tests—such as website pages, videos, blogs, and ad creatives—into concise summaries with direct quotes and actionable recommendations.

Winware pricing Freemium

Pay-as-you-go research $0
Winware recruits participants ($160/respondent) ($125/respondent (22% discount)) ($90/respondent) ($75/respondent (17% discount)) ($60/respondent) ($50/respondent (17% discount))
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Winware's ai moderator included in research projects which winware recruits participants on your behalf
Support model self service full service. complete access to a research expert
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Winware user reviews

Would you recommend Winware?

Winware's key features

  • LinkedIn verified audience recruitment
  • AI moderation with follow‑up questions
  • Targeted selection by job title, company, industry
  • Automated synthesis into actionable summaries
  • Multi‑format content testing support
  • Screening to confirm persona match
  • Stakeholder feedback capture on designs

Winware use cases

  • Speed up B2B market research by recruiting LinkedIn‑verified professionals, conducting AI‑moderated real‑time interviews, and receiving concise summaries with direct quotes and actionable recommendations on product, UX, and marketing insights
  • Execute rapid product UX testing for enterprise SaaS solutions, leveraging Winware’s AI moderation to capture real‑time interview feedback from LinkedIn‑verified users, automatically aggregating quotes into actionable design recommendations
  • Streamline B2B marketing test analysis by recruiting target LinkedIn audiences, running AI‑moderated interviews, and delivering instant summarized insights with direct quotes that inform campaign strategy

Who is it for?

  • Marketing analysts
  • Content creators
  • Business owners
  • Sales teams
  • Social media managers

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