What is Twelve Labs?
TwelveLabs is a video intelligence platform that extracts structured information from raw video content through multimodal AI. Its core models, Marengo (encoder) and Pegasus (video‑language), enable time‑ and space‑aware analysis for text, speech, audio, and visual elements.
The Search API locates precise moments across large libraries using natural‑language queries. The Analyze API generates descriptive text, summaries, or captions on demand. The Embed API produces multimodal vector embeddings for semantic search, recommendation, and hybrid retrieval systems.
Twelve Labs details
- Company
- Twelve Labs, Inc.
- Data residency
- United States
- Stated compliance
- SOC 2
Compliance as stated in Twelve Labs's own published documentation.
Twelve Labs tech specs
- Works with
- Google / Gemini
- Integrations
- Discord
Twelve Labs pricing
Freemium- Auto-renewal
- Yes
Verify on the official pricing page.
View plansTwelve Labs's key features
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Search exact moments
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Generate text summaries
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Produce multimodal embeddings
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Temporal spatial reasoning
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Fine-tune on custom data
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Deploy cloud or on-prem
Twelve Labs use cases
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Automatically generate searchable time‑stamped captions and key moments for user‑generated video content, enabling instant navigation and boosting discoverability without manual tagging
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Implement a semantic recommendation engine that surfaces relevant ads and related videos by embedding video content into vector space, improving ad targeting and viewer engagement
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Detect and flag security‑sensitive events in surveillance footage in real time, providing alerts and searchable logs for law enforcement and corporate security teams
Twelve Labs user reviews
Would you recommend Twelve Labs?
Who is Twelve Labs for?
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Semantic researchers
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Marketing strategists
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Video content creators
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Platform engineers
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Data analysts
Twelve Labs FAQ
Is Twelve Labs free?
Partly. Twelve Labs has a free plan with usage limits, and paid plans unlock the full feature set. Plans include Text-in-video at $0.07/min, Conversation at $0.008/min, Logo at $0.10/min and Visual at $0.033/min.
Is Twelve Labs safe to use?
Twelve Labs states SOC 2 compliance in its own published documentation. Twelve Labs is operated by Twelve Labs, Inc.. It has a substantial audience that is independently measured month to month.
What are the best alternatives to Twelve Labs?
The closest alternatives to Twelve Labs are Innerai.com, Imaginario, Videohighlight, Memories.ai and Maekersuite. You can compare them side by side in the alternatives section further down this page.
What does Twelve Labs do with my data?
Twelve Labs states that customer content may be used to train its models. Its privacy policy states that personal data is not sold or shared for marketing purposes. Data may be shared with third-party service providers that help run the product. Customer data is held in United States.
Does Twelve Labs auto-renew or offer refunds?
Twelve Labs subscriptions renew automatically until you cancel.
Does Twelve Labs have an API?
Yes. Twelve Labs offers an API, so you can call it from your own applications instead of using the interface directly.
Who made Twelve Labs?
Twelve Labs is built and operated by Twelve Labs, Inc..
Which AI models does Twelve Labs use?
Twelve Labs is built on Google / Gemini. Which models you can reach may depend on your plan.
What does Twelve Labs integrate with?
Twelve Labs connects with Discord.
Compliance, privacy and billing terms are as stated in each product's own published documentation and have not been independently verified by TopAI.tools.
