What is Zapier?
Zapier is a no‑code automation platform that connects more than 8,000 applications, allowing teams to build workflows, called Zaps, that trigger actions, update data tables, and collect inputs with Forms.
It offers a visual Canvas tool to map AI‑enabled workflows and integrate AI models, enabling automated lead routing, IT ticket resolution, and customer support.
Users can create custom AI chatbots, deploy agents for routine tasks, and code workflows in a web IDE through Functions.
HR, sales, marketing, IT, and customer‑support teams employ Zapier to automate repetitive processes, streamline data flows, and reduce manual effort.
Enterprise features include SOC 2 and GDPR compliance, role‑based permissions, single sign‑on with SAML/SCIM, audit logs, and real‑time monitoring of AI usage.
The platform provides pre‑built templates for common use cases, such as converting meeting notes into project tasks or generating release notes with Claude.
Zapier supports secure, scalable integration of third‑party AI tools, including ChatGPT, Gemini, and OpenAI models, across business applications.
By centralizing workflows and data, organizations can accelerate deployment, maintain governance, and focus on core business activities.
Zapier details
- Built for
- Individuals
- Stated compliance
- SOC 2, GDPR, CCPA
Compliance as stated in Zapier's own published documentation.
Zapier tech specs
- Works with
- OpenAI / GPT Anthropic / Claude Amazon Bedrock
- Integrations
- Zapier Slack Salesforce HubSpot Google Workspace Microsoft Teams Jira
Zapier pricing
FreemiumVerify on the official pricing page.
View plansZapier's key features
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7,000+ app integrations
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Custom workflow creation
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AI natural language builder
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Auto-code generation
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Conditional paths and filters
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AI data formatting
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Webhook integration support
Zapier use cases
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Automate lead routing from web forms to CRM with AI‑driven scoring, using Zapier’s visual canvas to funnel prospects into the right sales reps without writing code
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Build a real‑time support chatbot that captures user queries in Slack, generates AI‑generated responses, and creates Zendesk tickets—all powered by Zapier’s custom AI chatbot builder
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Set up end‑to‑end compliance logs for data movement between Salesforce, Google Workspace, and Azure, leveraging Zapier’s audit logs and enterprise‑level security to meet GDPR and SOC 2 requirements
Zapier user reviews
Based on 29 reviews, 76% of users recommend Zapier, rated highly for ease of use.
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Zapier playbooks
2Step-by-step guides to get the most out of Zapier
Who is Zapier for?
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Automation engineers
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Small business owners
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Workflow managers
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Digital marketers
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System administrators
Zapier FAQ
Is Zapier free?
Partly. Zapier has a free plan with usage limits, and paid plans unlock the full feature set. Plans include Professional at $ 49 /mo, Team at $ 69 /mo and Starter at $19.99 /mo.
Is Zapier safe to use?
Zapier states SOC 2, GDPR and CCPA compliance in its own published documentation. Zapier carries the TopAI.tools verified mark, which we award after a manual review of pricing transparency, published terms, public following and working functionality. It has a substantial audience that is independently measured month to month.
Is Zapier good?
Zapier has a 76% recommendation rate from 29 reviewers on TopAI.tools. Reviewers rate it highest on ease of use and quality of results.
What are the best alternatives to Zapier?
The closest alternatives to Zapier are Leap, n8n.io, Activepieces, CREAO and Axiom. You can compare them side by side in the alternatives section further down this page.
What does Zapier do with my data?
Its privacy policy states that personal data is not sold or shared for marketing purposes. Data may be shared with third-party service providers that help run the product.
Does Zapier have an API?
Yes. Zapier offers an API, so you can call it from your own applications instead of using the interface directly.
Which AI models does Zapier use?
Zapier is built on OpenAI / GPT, Anthropic / Claude and Amazon Bedrock. Which models you can reach may depend on your plan.
What does Zapier integrate with?
Zapier connects with Zapier, Slack, Salesforce, HubSpot, Google Workspace, Microsoft Teams and Jira.
Compliance, privacy and billing terms are as stated in each product's own published documentation and have not been independently verified by TopAI.tools.
