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What is is an AI tool that uses data from web and mobile activities to provide real-time behavior segmentation for various industries. Their Personalive™ system uses social media, mobile, and web activities to segment people based on their behavior, with applications in campaign strategy, mobile visit segmentation, custom segmentation, omnichannel and ecommerce, real-time activation, consumer-facing, and site selection. Their dataset includes proximity and geoweb solutions, with exploratory use cases in retail, residential and commercial real estate, advertising, finance, urban planning, and restaurants. They also offer resources such as the Geosoci Academy, webinars, and documentation for data scientists.

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⭐ Core features

  • ✔️ Real-time behavior segmentation
  • ✔️ Campaign strategy
  • ✔️ Mobile visit segmentation
  • ✔️ Custom segmentation
  • ✔️ Omnichannel and ecommerce

⚙️ use case ideas

  1. Campaign strategy.
  2. Mobile visit segmentation.
  3. Omnichannel and ecommerce.

🙋‍♂️ Users of this tool

Real estate developers
Retail business owners
City planners
Data analysts
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