What is SMSGenius?

SMSGenius is an SMS marketing platform that tracks clicks, conversions, and micro‑conversions in real time through Postback URLs. It offers dynamic personalization of messages and A/B testing for content, routes, and SenderIDs to optimize engagement. Real‑time audience segmentation lets users create multi‑criteria segments that update automatically as new interactions occur.

The system supports batch delivery with live performance data, allowing on‑the‑fly pausing or resumption of message variants. Autopilot mode enforces performance thresholds such as CTR or ROI, pausing or resuming sends based on results. Built‑in URL shortening and bulk short‑domain management help avoid spam filters, while link variables deliver personalized URLs to recipients.

SMSGenius pricing Paid

Starter €259/mth

Professional €347/mth

Enterprise €486/mth

Verify on the official pricing page.

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SMSGenius's key features

A/B testing for SMS campaigns
Audience segmentation system
Bulk shortlink purchasing and rotation
Real-time conversion tracking
Batch SMS sending capability
AI mode campaign optimization
Affiliate postback URL support

SMSGenius use cases

Send instant, hyper‑personalized product launch notifications that automatically tailor offers based on real‑time click data, using dynamic SMS personalization and built‑in URL shortening to boost click‑through rates.
Run split‑testing of promotional campaigns in real‑time, leveraging SMSGenius’s A/B testing and live segmentation to uncover the most effective message, then auto‑pause the underperforming variant with autopilot threshold controls.
Integrate SMSGenius into your e‑commerce order gateway to dispatch batch order confirmations with live performance dashboards, targeting specific customer tiers via segmentation and ensuring high deliverability through built‑in URL shortening.