What is Profound?

Profound is an AI search optimization tool designed to enhance brand visibility within generative AI-powered search environments. It provides a sophisticated brand analysis dashboard that helps users understand how AI platforms mention and discuss their brands.

Users can manage brand sentiment and identify potential inaccuracies or hallucinations in AI responses. The tool enables tracking of brand performance in real time against industry averages, facilitating competitor benchmarking. Profound analyzes millions of consumer queries directed at AI answer engines to inform marketing, PR, and content strategies.

⭐ Key features

Profound core features and benefits include the following:

✔️ AI search optimization.
✔️ Brand analysis dashboard.
✔️ Sentiment management.
✔️ Real-time brand performance tracking.
✔️ Consumer query analysis.

⚙️ Use cases & applications

✔️ Utilize Profound to track brand sentiment in real-time, enabling businesses to promptly address negative feedback and strengthen customer relationships within generative AI-powered search environments.
✔️ Leverage Profound's brand analysis dashboard to benchmark against competitors, identifying opportunities for improvement and strategic advantages in SEO and content marketing.
✔️ Analyze consumer queries using Profound to refine marketing and PR strategies, enhancing content relevance and visibility across multiple AI platforms and languages.