What is Aurora?

Aurora is a market research tool designed to assist entrepreneurs and startups in discovering market size and opportunities efficiently. The platform utilizes advanced AI technology to deliver instant, expert-level insights, helping users understand their target markets.

Key features include an easy-to-use market size calculator that provides verified data on total addressable market (TAM) and serviceable addressable market (SAM), which are essential for data-driven decision-making. Aurora also offers comprehensive customer insights to aid in achieving product-market fit and enables users to monitor competitor data, allowing for quick adaptation to market changes.

⭐ Key features

Aurora core features and benefits include the following:

✔️ Market size calculator.
✔️ Verified data on TAM and SAM.
✔️ Comprehensive customer insights.
✔️ Competitor data monitoring.
✔️ Trusted data sources.

⚙️ Use cases & applications

✔️ Utilize Aurora's market size calculator to quickly determine the total addressable market (TAM) for a new startup idea, enabling informed product development and investment decisions.
✔️ Leverage Aurora's comprehensive customer insights to fine-tune marketing strategies and ensure product-market fit, enhancing user engagement and conversion rates.
✔️ Monitor competitor data with Aurora to stay ahead of market trends, allowing for agile business strategies and quick adaptations to shifts in consumer preferences.