Alita

What is Alita?

Alita is a cloud-based social segmentation platform that enables B2B lead data enrichment and insights for boosting marketing performance by up to 40%. The platform integrates first-party and social data to generate millions of potential customer profiles, empowering precise and effective marketing campaigns that surpass traditional methods.

Utilizing AI algorithms and big data analysis, Alita helps in building social segmentation for digital marketing campaigns by analyzing customer behavior on social networks and creating targeted segments. With the ability to connect to over 30 top email marketing platforms and major advertising platforms, Alita allows for the execution of multi-channel marketing campaigns to reach customers across various channels with real-time data updates for enhanced accuracy.